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Brand Identity - Mining & Exploration

Fenelon Gold Corp. Corporate Identity & Logo Design

A regal corporate crest built for authority - a golden lion intersected by crossed mining picks commanding investor trust for a high-yield mineral exploration company in Quebec, Canada.

Client: Fenelon Gold Corp. Location: Quebec, Canada Industry: Mining & Exploration Designer: João Queirós
Gold lion head logo for Fenelon Gold Corp featuring crossed mining picks over a dramatic lion portrait

The Company

Fenelon Gold Corp. is a mineral exploration company focused on high-yield gold properties in Quebec, Canada. To attract serious investors, the brand needed to project stability, authority, and proven results.

The Design

We developed a powerful corporate crest featuring a Golden Lion intersected by crossed mining picks. The lion symbolizes dominance and leadership in the field (“The King of Beasts” for the “King of Metals”), while the tools ground the company in the practical industry of excavation. The result is a regal, authoritative brand mark that commands respect in the mining sector.

Two Finishes, One Authority

The crest was deliberately produced in two finishes. The flat vector version, in gold on dark or stark white monochrome on textured black, handles regulatory filings and corporate documents where restraint signals seriousness. The 3D glossy gold badge rendering exists for the moments that call for shine: investor covers, presentation openers, digital headers.

The brand presentation also shows the design's source honestly, placing a dramatic lion portrait beside the vectorised mark. That comparison makes the symbolism land: the King of Beasts standing for the King of Metals, drawn with the precision the mining sector expects.

The Result

The crest gives Fenelon Gold Corp. the visual authority needed to stand out in investor presentations and regulatory filings. We rendered the mark as both a flat vector and a 3D gold badge, allowing the company to choose the right level of finish for each context. The identity projects the kind of institutional weight that reassures shareholders and positions the firm as a serious player in Quebec’s competitive gold exploration market.

This project is part of the brand identity design services I offer to clients worldwide.

Deliverables
  • Corporate Branding
  • Logo Design
  • Visual Strategy
  • Color System
  • Brand Guidelines

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