White eagle logo for Southern Standard Construction overlaid on a warm, golden-hour image of a site manager supervising heavy machinery.
Official logo design for Southern Standard Construction, LLC featuring a stylized gold eagle icon and clean navy typography on a white background.
Visuals representing the planning phase of construction, showing a manager writing notes on a tablet, paired with the Southern Standard logo branding.
Brand identity collage for Southern Standard Construction displaying the eagle logo on navy and gold backgrounds alongside professional site management photography.
The Southern Standard Construction team posing at a trade show booth and on-site, showcasing their professional staff and branded event signage.
Southern Standard Construction branded merchandise including a black tumbler with gold eagle logo, employee uniforms, and event coasters.

Southern Standard - Construction Brand Identity

Integrity. Craftsmanship. American Pride.

Southern Standard Construction is a general contracting firm in Wilmington, MA, dedicated to building noteworthy structures and lasting relationships. They wanted a brand that felt approachable yet deeply professional.

The Design Solution: We centered the visual identity around a stylized Eagle Icon with wings spread, symbolizing freedom, vision, and national pride. The color palette of Navy Blue and Gold conveys authority and high-quality service, positioning them as a reliable partner for complex commercial projects.

  • Location
    Wilmington, Massachusetts (MA)
  • Services provided
    Corporate Branding
    Logo Design
    Visual Identity
  • Industry
    Construction & Contracting
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