Keke Lashes - Beauty Brand Identity

Framing beauty with elegance.

Keke Lashes is a premium eyelash extension studio located in Copenhagen, Denmark. The brand required a visual identity that felt sophisticated, feminine, and clean, appealing to a high-end Scandinavian clientele.

The Design Solution: We developed a minimalist typographic logo centered around the concept of "The Frame." Just as eyelashes frame the eyes, the logo typography is partially enclosed by a delicate square border. The soft nude and dusty pink color palette reinforces the brand's focus on natural beauty and gentle care.