Apnea Today - Medical Brand Identity

Revolutionizing sleep through design.

Apnea Today provides cutting-edge testing, diagnosis, and treatment for sleep apnea in Glendale, California. The challenge was to create a brand that felt medical and authoritative, yet calming and hopeful for patients struggling with sleep.

The Design Solution: We developed a modern abstract symbol composed of concentric circles and cellular shapes. This imagery represents the opening of airways and the restoration of natural breath. The gradient of calming blues reinforces trust, serenity, and the promise of a restful night's sleep.