Classic Q - Sports Bar Brand Identity

A Newport Beach Staple Since 1991.

Classic Q is a premier Sports Bar and Billiards Club that has served the local community for over three decades. The branding challenge was to modernize their visual identity while respecting their established heritage.

The Design Solution: We created a robust, vintage-inspired identity that utilizes a classic gold and black color palette. The typography evokes the traditional American sports bar aesthetic, while the clean layout ensures legibility across everything from outdoor signage to staff uniforms and merchandise.